The Sunshine Coast has been buzzing with entrepreneurial energy. FWD›››FEST 2025 Day 1 brought together the brightest minds in business innovation, and The Laundry Lady was right in the thick of it! We are excited to participate in this incredible event, showcasing our commitment to growth and sharing our journey.
FWD›››FEST is a cornerstone event for entrepreneurs, innovators, and anyone passionate about driving impactful change. It’s a place to connect, learn, and be inspired. And this year, The Laundry Lady has been playing a special role.
Susan Toft: from laundry loads to leading the scale stream
A major highlight for us was seeing our very own CEO and Founder, Susan Toft, take centre stage. From managing countless laundry loads in our early days to leading a national brand, Susan’s journey is one of true entrepreneurial spirit. At FWD›››FEST 2025, Susan Toft brought her energy and expertise, leading the vital Scale Stream on Day 1.
She joined an impressive line-up of speakers: Alana Kennedy (founder and CEO of Ochre Sun), Bryton Wishart (founder of Cured Compliance), Chad Hardy (CEO at the Bookipi Group), Lachie Smart (CEO of Smart Medical), Nicole Nixon (CEO at Five Faces), Peter Deans (Founder of 52 Risks and Gōru), Rob Rand (CEO at Knobby), and Roz White (Company Director White’s IGA Group).
Together, they dived deep into the realities of scaling a business – exploring the highs, the lows, and the essential lessons learned along the way.
What is FWD›››FEST all about?
For those new to it, FWD›››FEST is more than just a conference. It’s a dynamic, three-day event for the entrepreneurial spirit. It’s where ideas are born, connections are forged, and businesses find pathways to success.
Here’s why FWD›››FEST is such a key event for business innovation:
- Immersion: Entrepreneurship can sometimes feel isolating. FWD›››FEST creates a supportive community where you can find your people – individuals who understand the journey.
- Opportunity: The festival unlocks doors to mentorship, potential funding, and exciting collaborations. It’s a chance to meet entrepreneurs and innovators at every stage, from fresh ideas to proven global successes.
- Problem-solving: FWD›››FEST encourages attendees to become solution-finders. Through interactive experiences, it tackles tough challenges and inspires lasting change.
- It’s the ultimate gathering for anyone looking to make their mark, whether they’re just starting out or aiming for global heights.
Why FWD›››FEST matters to The Laundry Lady
At The Laundry Lady, business innovation isn’t just a trendy phrase; it’s at the core of what we do. From our unique service model to our contractor network, we constantly seek new ways to improve and grow. Participating in events like FWD›››FEST allows us to share our story, learn from others, and stay at the forefront of industry trends. It fuels our passion and helps us bring even better service to you.
Also, it’s a great chance for us to connect with our fellow local businesses, which contributes to the growth of the Sunshine Coast tech and innovation industry.
An event full of game-changing conversations
The atmosphere across FWD›››FEST 2025 has been electric. It’s filled with big ideas, discussions on tech, leadership insights, and game-changing conversations.
A huge thank you goes to the amazing FWD›››FEST team for putting on such a great event. We also want to acknowledge the inspiring speakers who shared their wisdom, including Alana Kennedy, Bryton Wishart, Chad Hardy, Lachie Smart, Nicole Nixon, Peter Deans, Rob Rand, and Roz White.
The Laundry Lady is proud to support and participate in events that champion business innovation and entrepreneurial growth here on the Sunshine Coast and beyond. We’re already looking forward to seeing how the ideas sparking at FWD›››FEST 2025 will shape the future!
